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A luxurious range of high quality cosmetics, largely based on 100% natural argan oil
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By combining the value of the argan tree’s production and its ecological preservation, local resources were mobilized to ensure an economic, social, cultural and ecological durability in southern Morocco.  

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The argan tree’s ecosystem provides work as well as nutrition for both the livestock and the local population of South-West Morocco. As a source of local economic development, it has helped counter the rural migration and pauperization of the population by allowing it to continue living in a desert region with limited resources all while preserving and promoting local culture. 

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How we harvest our Argan fruit and how we produce and control our Argan Oil - the origin of the Argan Oil, as well as picking, storage, transformation and transportation are fully controlled. 

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Argan trees only live in south-west Morocco. Small pockets exist in Algeria and a few hundred hectars have been planted successfully in Israel. 

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